Generational marketing is an imperative to successful business. This is nothing new. What is new is that the very people now responsible for marketing communications to their peer group as well as consumers with high disposable resources (older rich people!)
2023-11-24
Potential fallout could include disruption to service during the peak holiday shipping season – a repercussion that could negatively impact deliveries for promo products companies at a crucial time of the year. Tensions between FedEx and the ground
2023-11-24
If reading this week’s Fast Company article that targets “cheap, disposable conference swag” brings on a sense of déjà vu, it’s warranted. The latest attack on our industry comes from the same writer and the same publication using the same
2023-11-23
The spooky holiday is expected to be huge this year – and promotional products pros can take advantage. What’s spookier than realizing that Halloween is coming up already? Being unprepared for the holiday! Halloween this year is expected to be huge, as
2023-11-20
That could help lead to more efficient movement of imported goods from port to warehouse – a good thing for promo products companies – though the boon is not guaranteed given other supply chain issues, such as a potential railroad worker strike. Volume
2023-11-18
Resources for the Promotional Products Industry Fast Company’s "Cheap Conference Swag" Article Struck a Nerve but Missed Its Mark Here's the thing about that piece on swag by Elizabeth Segran in Fast Company: it missed the mark. Where Fast Company is
2023-11-17
Not everyone taking part in the Great Resignation quits their jobs. The viral trend of “quiet quitting” defines those workers who remain in their positions and continue to collect paychecks, but describe themselves as unengaged or unwilling to go above
2023-11-09
Education Center > Fall Party Planning 11/01/2021 Fall Party Planning Fall holiday parties in the workplace are a great way to keep your employees excited about coming to work. As fun as these parties can be, it can be difficult to square away all of the
2023-11-08
Not everyone taking part in the Great Resignation quits their jobs. The viral trend of “quiet quitting” defines those workers who remain in their positions and continue to collect paychecks, but describe themselves as unengaged or unwilling to go above
2023-10-28
Shop Now