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“The short answer is simple – we had to,” replies Stephen Whitehead, chief brand, marketing and corporate affairs officer, when asked why they decided to rebrand Standard Life...
09/06/2025
The life of a social media manager can be chaotic at times. New platforms emerge, features are rolled out on different channels, and what is “trending” can change from one day...
09/05/2025
A new ad from Expedia today will kick off the online travel company’s most expensive brand marketing effort in five years. In the ad, actress Rashida Jones embodies Expedia as a...
09/04/2025
Advertisers and agencies are waking up to the power of their marketing spend. With misinformation and disinformation rising, advertisers are re-evaluating the impact of their...
09/03/2025
Joost de Valk: Hello everyone and welcome to another episode of the Yoast SEO podcast. We are joined today by a friend of the company in many ways, and a friend of many people...
09/02/2025
Wieden & Kennedy London creative leader Tony Davidson is leaving, after more than 20 years at the agency. Davidson, who is executive creative director, will exit W&K London in...
09/01/2025
Refunds up to 7 days before event Eventbrite's fee is nonrefundable. Event description Six-part course, featuring live workshops, video tutorials and downloadable notes to help...
08/31/2025
If you care about your marketing data analytics, then you probably care that this information is safely stored for future reference. This article covers potential problems to...
08/30/2025
Just Eat increased its marketing spend by 158% in 2020 as it sought to capitalise on the growing popularity of food delivery driven by Covid-19. Just Eat increased its...
08/29/2025
February 16, 2021: Application opens March 2, 2021: Application closes March 8-10, 2021: Top 20 interviews March 13, 2021: Final 10 candidates notified March 15, 2021: Program...
08/28/2025
Each part of 2021 will be a distinctive marketplace with a discrete set of opportunities. Brands must plan accordingly. The ‘More COVID’ Part Of The Year will be a continuation...
08/27/2025
Moving the obsession from looks to feels: Augmented, Virtual and Mixed Reality We’ve seen the rise in consumer smart devices across a wide range of applications and industries...
08/26/2025