When we talk about branded apparel and uniforms, we are referring to quality clothing with your company logo embroidered, screen printed, DTF, or heat transfer applied.
Branded apparel can include polos, pullovers, outerwear, sweatshirts, hoodies, woven shirts, hats, and more, but for marketing professionals, branded clothing and accessories are a lot more than that. Used strategically, they provide brand awareness and are a powerful marketing tool to help your company grow.
To guide you on how to use wearables to your advantage efficiently, we have listed some important points to help you appreciate what branded or promotional apparel can do for your business.
Employees love to be acknowledged by their hard work but, sadly, most employees rarely receive any form of recognition from their employers. Branded apparel can be a significant performance booster if added into your incentive program.
Here’s why branded items are a great fit for your employee incentive plan…
Branded apparel and uniforms earned from incentive programs can draw compliments and recognition from other employees. Every time they wear or use the item you gave, it reminds them that you value their hard work, and that they are essential to your business organization.
Loyalty comes when an employee feels secure and valued by their leadership teams.
Branded apparel and uniforms create an excellent feedback circle. Employees who earn incentives from your program get noticed and receive compliments from their co-workers.
Positive word-of-mouth endorsements reach other employees in your organization and, in time, team members will strive their best to earn their own branded apparel rewards.
Branded apparel and uniforms used to recognize and motivate the star players of your organization can also help improve employee retention. Any tangible rewards for team efforts can help every employee see themselves as part of a team.
When people feel valued and feel comfortable working for you, they are more likely to stay with you for a more extended period of time.
For a business organization to do well, it needs to attract new talent in competitive markets. The best people to represent your brand are your current employees!
Since branded clothing and accessories are earned through performance-based incentives, the people who wear these items are the star players in your organization. When you’re good at what you do, the word spreads, and people will begin to see the overall value of the company.
People want to buy products from a company with happy, invested employees.
When your employees are motivated, the company as a whole benefits from employer incentive programs. Employee motivation leads to a better performance rating, which boosts your organizational income too.
Proforma Color Press has access to a wide variety of the most functional, fashionable, and trend-setting apparel that your employees, clients, and consumers will love. We offer a wide range of brand name clothing that can be embroidered or screen-printed, and are experts at using fully customizable apparel to leave an impression at tradeshows, events, and more.
We are here to help with anything you need. Whether by email or phone, your questions will be answered in the best way possible.
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1860 Eastman Ave., Unit #104
Ventura, CA 93003
Sunday Closed
Monday 8:30 AM – 4:30 PM
Tuesday 8:30 AM – 4:30 PM
Wednesday 8:30 AM – 4:30 PM
Thursday 8:30 AM – 4:30 PM
Friday 8:30 AM – 4:30 PM
Saturday Closed